Hope Club Roundtable Results

Here are the results of a survey taken at the last New England Club Managers Association Wine Society Roundtable Discussion at the Hope Club in Providence, Rhode Island:

Hat’s Off to those Managers who participated in the roundtable and the survey as well! Many Thanks,

-Kevin

· The average number of Red Wines poured ‘by the glass’ at any given time on your full-time wine list: 7

· The average number of White Wines poured ‘by the glass’ at any given time on your full-time wine list: 8

· The average number of Sparkling Wines / Champagne poured ‘by the glass’ at any given time on your full-time wine list: 2

· The average overall size of the entire wine list, of the clubs that participated:

60 bottles

· [question] What percentage of your clubs wine list is made up of wines from ‘New World’ regions: 58%

· [question] What percentage of your clubs wine list is made up of wines from ‘Old World’ regions: 42%

· What is the most expensive ‘glass pour’ on your clubs wine list:

$14.25 average among participating clubs

· [question] What is your clubs ‘target’ wine cost?

38% average among participating clubs

· The majority of clubs participating in the survey, format their wine list

By Varietal, rather than by region, price or by other means.

• The average annual wine sales of the participating clubs was: $166K
• The majority of participating clubs reported that they do market their wines aggressively using such vehicles as: nightly food pairings, wine displays, special pricing models for certain wines, and word of mouth through staff presentation.
• Percentage of participating clubs who report using Vac-u-Vin (or similar) systems to help extend the shelf life of “opened” wine: 66%